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The fastest route to a 9+ customer experience with a smile

Visit the website of De Fietskoeriers (opens in a new tab)

Smiling bike courier in a turquoise cycling jersey, with a helmet and courier backpack, on a city street

Fietskoeriers.nl is the first and only bicycle parcel courier that delivers throughout the Netherlands. Their goal? To make logistics in Dutch cities smarter and cleaner. And what better way to do that than by bike? Their green peloton rides in almost 40 cities. That is exactly what they excel at: parcel delivery in the city, by bike.

The challenge

In the world of Fietskoeriers, everything revolves around speed. That went for the request to Doop too: “We want a new website and online marketing as quickly as possible to activate new customers. The technology is outdated, our brand story doesn't come across well, conversions are lagging, the user flows are not set up properly and our customer service spends a lot of time answering”. In short: Doop, bring our website up to date quickly and develop a track & trace that, just like our speedy couriers, puts a smile on people's faces. And preferably as fast as possible!

Track & trace page ‘Waar is mijn pakket?’ (where is my parcel?) with a search form, the delivery statuses from registered to delivered, and FAQsLaptop showing the Fietskoeriers.nl homepage, headed ‘Wij bezorgen jouw pakket’ (we deliver your parcel)

The solution

Did we mention that speed and flexibility matter? ;-) To get this job done, one of our Scrum teams worked with Fietskoeriers.nl as a dedicated team. With short sprints, active involvement from Fietskoeriers.nl and lightning-fast deliveries, we worked together at top speed towards the first launch. In just 5 sprints, together with the Fietskoeriers.nl team, we translated the various customer journeys into an optimal user experience. Clear, direct and without any fuss.

Fietskoeriers.nl is constantly on the move and its ambitions are big. Together with our team, we are continuously optimising and further developing the user experience, the sales funnel, the track & trace and the online marketing. That way we are working together on a better customer experience and more conversions.

Line drawing of a skyline with cities such as Utrecht, Amsterdam, Zwolle and Rotterdam, above the figures 25+ hubs, 30+ cities and 700+ bike couriers

The result

A next-level track & trace application! Changing the delivery address at the last minute because you suddenly decide to have a barbecue in the park? No problem! Now that is a next-level user experience.

Making your parcel deliveries more sustainable? The sportiest job in the Netherlands? With reactive and proactive activation campaigns, we bring Fietskoeriers.nl to the attention of potential customers and couriers. Who wouldn't want to become a customer or colleague of this game changer? And all with a matching wink from Fietskoeriers.nl, of course. After all, they deliver not only parcels but also smiles. ;)

Bike courier holding a Wehkamp box at a delivery container, with the text ‘Samen fietsen we de wereld groener’ (together we cycle the world greener)
Bike courier riding a cargo bike with a cargo box down a street, with the text ‘Leuk werk en een sportieve workout ineen’ (a fun job and a sporty workout in one)Bike courier with a cargo bike shaking hands with a man holding Dille & Kamille bags in front of a Dille & Kamille shop

Ready to boost your business?

Tell us what you're up against. We're happy to think along about the digital step that moves your organisation forward.

Or email info@wearedoop.com

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